-Guest Article written by Kelli Brewer. Starting a business from home while sharing childcare duties with a partner is already a challenge. There are countless articles, blogs, and hashtags devoted to organizing and managing remote work while parenting children with someone else — but what if you are a single mother? The constant advice given about splitting childcare duties with a partner may not apply in your situation, especially if you have recently separated from your partner or are starting the divorce process, which is overwhelming on many levels. Single moms can do more than survive their work hours while trying to entertain small children. Read through these tips from Spotlight Business Solutions to learn how to better manage your unique work-life balance as a single mom who is starting a business from home. Transfer Your Skill Set Many single working mothers have successfully transferred their corporate skills and other talents to their startup or entrepreneurship endeavor to spend more time with their young children. This is especially true during the pandemic, which has seen a rise in COVIDpreneurs — entrepreneurs who have used the time at home to develop ideas into money-making ventures. Working as a freelance consultant is often ideal for a single working mom who wants to build a successful business from home. Additionally, flexible hours mean you can get jobs done and still be available for your kids when they need you. For example, if you worked in the medical field, consider writing for medical sites or blogs that translate medical information to simpler terminology to make it easier for people to understand. If you have a background in finance, look into consulting, tax preparation, or other roles that allow you to start a remote freelance business using the skills you have. You can also refine your skills by going back to school, which can increase your chances of making more money and advancing in your career. Universities like WGU allow you to earn a degree online, so you can complete your education from home while juggling parenthood and business ownership. Degrees like accounting can put you a step ahead from the competition and give you the skills needed to qualify for top positions in business and finance. Complete Your Legal Paperwork Online If you’re a COVIDpreneur starting a business from home, you’ve likely already signed your name to dozens of documents. If you haven’t begun to file papers yet, complete this checklist of requirements before the launch of your business. Tips to remember include choosing a catchy name for your business, purchasing your domain name or website address, registering your limited liability company (or other small corporation) with your state, and paying your yearly dues. Know When to Hire Talent You may have received advice concerning hiring web designers and digital marketers to begin expanding your business's reach. Hiring these professionals can free up your time for your kids, but refer to your business plan to ensure that you hire the right people at the most effective time. If you don’t have a solid website with regularly published content, you probably don’t need a digital marketer’s help just yet. Similarly, if you understand marketing but your website is a little untidy, consider hiring an expert to elevate your site’s look to a more professional level before you show it to potential clients. Either way, Spotlight Business Solutions can offer you expertise in website design, social media marketing, and a range of other services for your business. Recruit a Trustworthy Sitter or Nanny Single moms may find it difficult to care for children in the early stages of starting a business, especially if their children are at home with them all the time. If you notice that you’re feeling frazzled while balancing kids’ activities, crafts, and mealtimes with your new venture, consider hiring help. Even asking a part-time nanny or a teenaged neighbor you trust to stop by for a few hours a week can be lifesaving to parents with no outside assistance. Any of the children’s grandparents who live nearby may be willing to babysit on a regular schedule as well. Find a Mentor When branching out on your own to start a business, especially in our disconnected digital age, a mentor is worth her weight in gold. Find one through a network or reach out to someone you know. When possible, look for single parents who can understand your unique position. An old friend from high school may have just started an online business, or perhaps an acquaintance posts regularly on social media about success with her startup. Reach out to ask for any notes or advice they are willing to offer. Starting a business from home, whether you wish to freelance, consult, or develop a solid client base, can be done with perseverance and time management. If you go slowly and steadily, you can soon reap the rewards as a COVIDpreneur with a dependable source of income you can count on and continue to build from your home. Spotlight Business Solutions is dedicated to helping business grow. For more information about our marketing and design services, give us a call at 651-373-1185 or email [email protected]
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As the new entrepreneur of a budding business, you may have entered your field because of a novel idea or great service you want to share with the world. You may even have confidence in your management abilities, as well as the organizational and people skills to successfully take your business to new heights. However, very few entrepreneurs are proficient in accounting and bookkeeping, nor do they have the time to take on all the financial duties running a business requires. According to Wasp Barcode, only 40% of owners claim to be very or extremely knowledgeable when it comes to their general understanding of accounting and finance, and 82% of businesses fail due to cash flow problems. Despite these numbers, many small businesses don’t hire an accountant or bookkeeper. While limited funds may have you convinced that you can do without professional accounting services, hiring someone to help you take on the financial organization of your new business and prepare taxes correctly can set you up for success in the long run. Avoid Common Accounting Errors When business owners have too many irons in the fire, accounting errors are bound to happen at some point. Issues with data entry can have serious consequences, such as:
Hiring a professional accountant who is aware of the best accounting practices, has a deep understanding of accounting programs, and has a well-established system in place to quickly detect errors can take the responsibility off your shoulders. This will allow you to focus your attention on other areas of the business. Get the Most Out of Your Tax Return If you want to spend less time trying to sort through your taxes and ensure you come out with the best refund possible, hire a small business tax accountant to prepare your taxes for you. These professionals can take care of every step of the process, ensuring you are benefiting from every deduction available to you, filing your taxes, and offering advice on how to better your tax strategy for the future. According to AllTopStartups, because accountants know the ins and outs of taxation, they will be able to save you from any penalties and fines. Enlist Help With Payroll If you have a full-time accountant taking care of the general finances for your business and filing tax returns, he or she may take care of payroll for your company as well. To make managing payroll easier, consider investing in an online payroll service to help streamline the process and improve your employees’ experience. When searching for the right payroll software, look for a service that includes automated payroll, calculating your employee’s wages while factoring in any other circumstances, such as overtime, insurance deductions, benefits and bonuses. Employees will also appreciate having an online portal to access using their computer or phone to easily see and download pay stubs, tax forms, or other reports. This also saves you the hassle of having to track down and provide information to your employees any time they need to reference their pay. Streamlined payroll is incredibly important because it helps your employees feel appreciated. Paying your employees on time will encourage them to keep working hard, and this will benefit your business in the long-run. Your employees are the lifeblood of your company, so you should ensure they are satisfied. If you’re not as adept at handling finances for your business as you are at managing your employees and strategizing ways for your brand to grow, a professional accountant is an invaluable addition to your team. Ensure your business is on the right track financially and free up more of your time to take care of other critical areas of operations. Does your digital marketing strategy need revamping? Spotlight Business Solutions can handle all your web design, social media marketing, blog writing, and SEO needs. Call 651-373-1185 to schedule a free 30-minute consultation! Article courtesy of Kelli Brewer. |
AuthorAmy Lauria, the president of Spotlight Business Solutions, has been working as a digital marketing maven since 2005. Archives
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