In a world saturated with social media influencers, models and content creators, it can be difficult to find unique ways to interact with your following. It is entirely natural to struggle with this, even seasoned veterans do! Here are some creative ideas to post on your social media platforms: Share your favorite book Being one of the first forms of mass media will always give good books an unexplainable lure about them. You have to assume that your followers will likely be interested in many of the stories you are, since they are following YOU. Remind people who you are Authenticity in everyday life is important, but on social media it is vital. You do not want to create separation between the content and the creator. You are the brand, manufacturer, and creator. Take a picture or video integrating your audience into your life. Share how you got started Much of your following may come from people seeing the best part of themselves in you. Sharing your back story will make you more relatable, thus drawing further interest in your product. Go behind the scenes Share with your audience your creative process. Entangle them in what makes your creative juices flow. This can be fascinating to watch, but also an inspiration to other creators who follow you. Share a personal story You are more than what you make and what talents you have. Therefore, it is important that you illustrate that to your following. Allow them to see you as a human being; because you are one. Post things that you’re excited to be working on To show the world your passion is tough, especially when you care deeply about it, but do it. Show how passionate and excited you are about something new. Passion and excitement is contagious, use that. Give your audience early access to a new project This is like opening one of your christmas presents on christmas eve. You know there is more to come, but in the meantime you cling to that little toy your parents let you open. Give your following a taste and they will be eager for the finale. Share a blog Post Blog posts are useful even if you aren’t a writer. Your words and thoughts are just as important as what you make. This can be the avenue in which you carry out some of the other suggestions. Go live with your followers Interaction is key. More than anything, most people just want to be seen, heard, and appreciated. This gives room for all those things and creates an organic chemistry between the observers and the observed. Share you new ideas with your audience! For some, new ideas can be daunting. This takes the pressure of it. Just spit it out and get it off your chest because your biggest idea might become even bigger when you tell someone about it. If you are still having trouble coming up with ideas, let us know! We're here to help.
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AuthorAmy Lauria, the president of Spotlight Business Solutions, has been working as a digital marketing maven since 2005. Archives
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