If you aren't using Google My Business for your business, you could be missing out on a ton of local traffic. We all know it's so important in the age of social media to make sure your business is seen and heard online, but many businesses aren't taking advantage of Google's free business listing, Google My Business. Just like Facebook and Twitter, Google offers the platform for free.
Google My Business allows your business to show in a local area, share information about your business (including specials, products, and events you may be hosting), and leave reviews. It's really worth looking in to and will help drive your online presence forward, especially when you encourage your clients to leave you a review. Side bar- we will talk about the importance of getting reviews in another post! :)
Taking control of your social media platforms and posting regularly can seem overwhelming. Knowing what you should post and when can be daunting, especially when you have a business to run. You may feel like you don't have a handle on your other social media platforms, but that's what we are here for.
If you would like more information about Google My Business or want to take full advantage of your Google My Business listing, we are here to help!
Amy Lauria, the president of Spotlight Business Solutions, has been working as a digital marketing maven since 2005.